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• June 17, 2009 11:38 AM
• News

Free Bike Rentals and Outdoor Flicks From Topshop's Summer Bike Club!

By Hayley Elisabeth Kaufman

Although we were the first to pedal-up props to the of-the-moment bike style trend, we're excited that our favorite UK super store, Topshop, has jumped onto the fashion two-wheeler movement with their Summer Bike Club. Starting Saturday, June 20 Topshop is offering New Yorkers free (yes, free!) bike rentals and an in-store valet along with three different bike-centric roadmaps to choose from—all with fun, fashion-y destinations hand-picked by Topshop. Members are also encouraged to snap and upload shots of their freewheeling fashion for a chance to win a bike, courtesy of website Chictopia.com. If you don't want to translate bike style so literally, take a cruise into the store for sporty tips from the Topshop Style Advisors, or pose for nightlife shutterbug Nicky Digital who will be documenting all of the fun. To celebrate bike chic—and all things summery for that matter—Topshop is also holding an outdoor screening of classic flick Blow Up at the Brooklyn Yard on Friday, June 26. These highly coveted tickets, which include post-movie drinks and dancing, can only be scored by finding tokens, a la Willy Wonka, hidden in the flagship store from June 20-25. So get pedaling.

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